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Best Chatbot for Lead Generation: 10 Tools and Platforms

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Guru Angisetty AI Tools & Software | Guru Angisetty
October 11, 2024
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Are you capturing all the potential leads visiting your site, or are some slipping away unnoticed? 

Lead generation chatbots have become one of the most efficient tools for turning website visitors into leads by helping businesses get more high-quality leads without manual effort.

This blog will guide you through chatbots for lead generation and explore the top solutions and strategies for optimizing lead generation efforts. 

We will also show how Odin AI’s chatbots can improve lead capturing processes, integrate with CRM systems, and provide personalized customer interactions.

Boost your lead generation with Odin AI—book a demo today!

What is a Lead Generation Chatbot?

A lead generation chatbot is an AI-driven tool designed to interact with potential customers on websites, social media, and messaging apps. The chatbot captures their contact details and qualifies them as leads.

Unlike traditional forms of lead capture like static forms, lead generation bots use natural language processing (NLP) and conversational AI to understand user input. 

Their responses feel more human and relatable so potential customers are more likely to engage.

A lead generation chatbot can also work 24/7 so your sales and marketing team can receive qualified leads to fuel your lead generation strategy. This immediate and personalized engagement can significantly boost your conversion rates.

Let’s say a visitor lands on your real estate website. Instead of filling out a long form, they can engage in a quick conversation with a chatbot. The bot could:

  • Ask them about their preferences (e.g., budget, location, property type)
  • Qualify the lead based on their responses
  • Guide them to schedule an appointment with a sales representative

Capture more qualified leads with Odin AI—schedule a demo now!

Recommended Reading
10 Best Practices for Training an AI Chatbot: Top Strategies

10 Best Lead Generation Chatbots for 2024

Choosing the right chatbot for lead generation can have a significant impact on your business’s ability to capture and qualify leads efficiently.

Here, we present the top 10 chatbots for lead generation in 2024. Each of these chatbots is designed to improve customer engagement and streamline the lead generation process by automating interactions with potential customers.

#1 Odin AI

Odin

Odin AI offers advanced AI-driven conversations for automating marketing tasks that support lead-capturing and lead-qualification processes.

Its seamless integration with CRM systems guarantees that leads are followed up efficiently by providing real-time analytics. With these features, businesses can monitor user behavior and optimize their lead generation strategies accordingly.

With Odin AI’s integration with Salesforce, companies can also streamline the entire lead management process so no leads slip through the cracks. Odin AI’s focus on natural language processing (NLP) guarantees personalized and engaging interactions.

One of the key differentiators of Odin AI is its ability to scale across different industries, from eCommerce to SaaS, while maintaining a high level of service quality. 

Its multilingual support also guarantees that businesses operating in diverse regions can engage users in their preferred language.

Key Features of Odin AI:

  • Advanced NLP and AI-driven interactions
  • Seamless CRM integration
  • Real-time analytics
  • Multilingual support
  • Automated follow-up sequences

Odin AI’s pricing plans start at $79/seat/month, suitable for small teams and individuals looking to implement AI solutions. A custom plan is available for large corporations and enterprises.

Ready to transform your lead generation strategy? Book a demo with Odin AI today!

#2 Tidio

Tidio

Source: Tidio.com

Tidio is a chatbot solution that combines live chat, email marketing, and chatbot functionality into one platform. It offers a highly customizable chatbot that’s easy to set up for small to medium-sized businesses. 

With AI-driven conversations, Tidio can qualify leads, engage users, and streamline sales processes.

Tidio’s integration with popular eCommerce platforms like Shopify and WooCommerce also makes it ideal for online stores that need real-time customer engagement. 

The chatbot’s simplicity and flexibility support lead capture without the need for a dedicated technical team.

Pricing:

  • Free: This option is suitable for new businesses looking to start with basic customer service, including live chat, ticketing, and social media integrations. It is limited to 50 handled conversations.
  • Starter: $29/month—This plan includes basic analytics, a live visitors list, operating hours, and live chat support, with up to 100 conversations handled.
  • Growth: $59/month – Includes advanced analytics, up to 2,000 handled conversations, Tidio power features, permissions, and the option to remove Tidio branding.
  • Plus: $749/month – This plan offers custom branding, multisite support, departments, multilingual capabilities, and Open API integration.

#3 Intercom

Intercom

Source: Intercom.com

Intercom provides a complete suite for customer engagement, including chatbots designed specifically for lead generation. 

The platform’s key strength lies in its ability to seamlessly combine live chat with automated conversations so businesses can scale their customer support and lead qualification efforts.

Pricing:

  • Essential: $39/seat/month—This plan is designed for individuals, startups, and small businesses looking for a basic customer support plan. It includes essential features like live chat support and ticketing.
  • Advanced: $99/seat/month – Provides powerful automation tools and AI features, ideal for growing support teams that need to manage more complex customer service workflows.
  • Expert: $139/seat/month – Best suited for large support teams that require collaboration tools, security features, and advanced reporting capabilities.

#4 Botsonic

Botsonic

Source: Botsonic.com

Botsonic is a no-code chatbot builder that is best for small businesses or startups looking to improve their lead generation strategies without a technical team. 

Botsonic guarantees personalized engagement with website visitors with customizable flows and AI-powered conversations.

Pricing:

  • Starter: $19/month—Includes 1 team member and 1,000 messages per month. It also comes with one chatbot, 10M uploaded characters, three agentic actions, and apps and integrations like WhatsApp, Facebook Messenger, and Zapier.
  • Professional: $49/month – Includes 2 team members and 3,000 monthly messages. Offers 2 chatbots, 50M uploaded characters, 5 agentic actions, and access to GPT-4.0 models. Integrates with WhatsApp, Facebook Messenger, and WordPress.
  • Advanced: $299/month – Includes 5 team members and 12,000 monthly messages. Offers 100M uploaded characters, 5 workflows, and 10 agentic actions. Includes advanced features like unlimited sitemaps and dedicated support for one month.
  • Enterprise: Custom Pricing – Includes a custom number of team members, chatbots, messages, and more.

#5 Landbot

Landbot

Source: Landbot.io

Landbot is an AI chatbot generator with a drag-and-drop interface. Users can build custom chatbots even without coding expertise. 

It’s suitable for companies looking to set up chatbots quickly and start capturing leads immediately. Landbot’s multilingual capabilities also supports businesses that operate globally.

Pricing:

  • Sandbox: Free Forever – Designed for individuals just getting started with chatbots. Includes 100 chats per month and 1 seat.
  • Starter: $45/month – Ideal for individuals and small businesses looking to use chatbots on websites and Facebook Messenger. Includes 500 chats, 20 AI chats, and 2 seats.
  • WhatsApp Pro: $220/month – Best for businesses that need enhanced communications on their website, Facebook Messenger, WhatsApp, and API. Includes 2,500 chats, 50 AI chats, 1,000 WhatsApp service chats, and 3 seats.
  • Business: Starting at $450/month – Tailored for enterprises needing chatbot solutions for web, Facebook Messenger, WhatsApp, API, and priority support. Includes custom chats, 100 AI chats, custom WhatsApp service chats, and 5 seats.

#6 Tars

Tars

Source: Hellotars.com

Tars is a conversational landing page chatbot suitable for businesses focused on generating leads directly from landing pages. 

It uses pre-built templates that are designed to optimize for conversions. This makes it a go-to option for marketing teams looking to boost engagement.

Pricing:

  • Starter: Free – Powered by Visual Composer, ideal for individuals looking to get started without any initial costs.
  • Freelancer: $19 – Comes with 6 months of support, perfect for freelancers or small businesses needing basic tools and assistance.
  • Agency: $69 – Designed for agencies, offering enhanced features and support to help you love Pillar as much as the team does.

#7 Instabot

Instabot

Source: Instabot.io

Instabot is an AI chatbot software that provides businesses with deep insights into user behavior and preferences. 

This data-driven approach facilitates a better understanding of potential leads and improves the overall lead qualification process. The platform also offers analytics tools to measure performance and optimize chatbot interactions.

Pricing:

  • Base: It allows you to automate your lead qualification for as low as $70/month.
  • Standard: Book meetings and chat live with users for $199/month.
  • Advanced: Access custom integrations and developer tools for $449/month.
  • Enterprise: Get large-scale implementation with white-glove service through custom pricing.

#8 HubSpot Chatbot

HubSpot Chatbot

Source: HubSpot.com

HubSpot’s chatbot integrates directly with the HubSpot CRM which makes it easy to capture leads and nurture them through your marketing funnel. 

The platform provides a free chatbot builder which allows businesses to create personalized experiences that align with their broader sales and marketing strategies.

Pricing:

  • Free Tools: Foundational tools for up to 2 users with no credit card required. Includes free marketing, sales, service, content, operations, and commerce tools.
  • Starter Customer Platform ($20/month/seat): Essential marketing, sales, service, content, and operations software. Includes Marketing Hub Starter (with 1,000 marketing contacts), Sales Hub Starter, Service Hub Starter, Content Hub Starter, Operations Hub Starter, and Commerce Hub.

#9 Collect.chat

Collect.chat

Source: Collect.chat

Collect lets users add a chat form to their website from a library of pre-built lead generation templates. It’s designed for small businesses looking to capture leads without a steep learning curve. 

With its integration options, users can automate the transfer of leads into their CRM for a more efficient handoff to the sales team.

Pricing:

  • Free: Unlimited bots, 50 monthly responses, includes basic features like responses & insights and appointment booking.
  • Lite ($24/month): Unlimited bots, 500 responses per month, includes responses & insights, appointment booking, and logical jumps.
  • Standard ($49 USD/month): Unlimited bots, 2,500 responses per month, includes all features in Lite, webhook integration, logical jumps, and notification email routing.
  • Plus ($99 USD/month): Unlimited bots, 5,000 responses per month, includes all Standard features, native 3rd party integrations, and enhanced support options.

#10 Chatfuel

Chatfuel

Source: Chatfuel.com

Chatfuel is a chatbot platform for building bots on Facebook Messenger and other instant messaging apps. It’s an excellent tool for businesses that rely heavily on social media for lead generation. 

With its AI-driven conversation features, Chatfuel can qualify leads and provide instant assistance which improves overall conversion rates.

Pricing:

  • Business: From $19.99/month – Includes 1,000 conversations per month (extra conversations at $0.02 each). Offers channels like direct messages, click-to-ads, posts, and stories. Key features include live chat, shared inbox, chatbot automation (including ChatGPT), and audience segmentation
  • Enterprise: From $300/month – Tailored plan with priority support and a dedicated bot builder specialist. Includes everything in the Business plan, plus personal account management, 10 free hours of bot-building services, and bulk pricing options

Experience AI-driven lead generation—try Odin AI’s demo today!

Recommended Reading
How to Train an AI Chatbot with Your Company Data

Why Lead Generation Chatbots Matter for Business Growth

Lead generation chatbots play an important role in driving business growth by automating the lead generation process and increasing the efficiency of lead capture. 

These chatbots don’t just collect contact details; they also qualify leads so your sales team can focus on the most valuable opportunities.

Here’s why lead generation chatbots are essential for modern businesses:

Increase Conversion Rates

Chatbots can engage with potential customers immediately by reducing the chances of them bouncing from your site. 

By starting a conversation at the right time, chatbots help capture more potential leads. This proactive engagement is often more successful than traditional lead capture methods.

Lower Cost Per Lead

Chatbots can reduce the overall cost per lead by automating the process of capturing and qualifying leads. 

Traditional lead generation often involves human agents, which is time-consuming and expensive. 

With chatbots, these interactions are automated, which saves both time and resources. Chatbots work 24/7 and can capture leads even when your team isn’t available.

Better Customer Engagement

Lead generation chatbots provide personalized customer experiences by responding to visitors in real time. 

Through natural language processing, they can adjust their conversation flow based on user input so that each interaction feels unique and relevant. This improves the user experience and increases engagement with high-intent leads.

Let Odin AI automate your lead generation—book a demo today!

Methods and Techniques for Implementing Lead Generation Chatbots

Implementing a lead generation chatbot effectively requires using the right methods and automation techniques. 

Below are key approaches to ensure your lead generation bot captures and qualifies leads efficiently while improving overall engagement and sales processes.

AI-Powered Chatbots

AI-powered chatbots use natural language processing (NLP) to engage users in dynamic, human-like conversations. 

These bots can adapt to a variety of user inputs and provide more natural and personalized interactions, which makes them effective chatbots for lead generation.

Rule-Based Chatbots

Rule-based chatbots follow predefined rules and scripts to guide users through specific tasks. They are typically used for structured conversations such as:

  • Gathering contact details
  • Booking appointments

Hybrid Chatbots

Hybrid chatbots combine the capabilities of AI-powered and rule-based bots. They offer flexibility by handling both dynamic conversations and structured queries. 

This makes them highly effective for various lead generation scenarios.

Automated Lead Qualification

Chatbots can automate the process of qualifying leads by asking questions related to the user’s:

  • Needs
  • Budget
  • Timeline

These lead generation bots can determine whether a lead is worth passing to the sales team based on predefined criteria.

Automated Follow-Up

After the initial interaction, lead generation chatbots can send follow-up messages or emails automatically. 

This feature guarantees that potential leads remain engaged and nurtured through the sales funnel which improves lead conversion.

Real-Time Notifications

Chatbots can provide real-time alerts to sales teams when high-quality leads are captured. This enables prompt follow-up, which increases the chances of conversion and enhances overall lead generation strategies.

Clearly Define Goals

Before implementing a chatbot for lead generation, it’s important to define clear objectives. 

Are you aiming to increase user engagement, capture more leads, or qualify potential customers? Setting these goals helps design a more effective chatbot.

Optimize for Different Platforms

To maximize lead generation, lead generation chatbots should be optimized for use on:

  • Websites
  • Social media platforms
  • Messaging apps

This guarantees you can meet your customers wherever they are most active.

Use Simple Conversation Flows

While AI chatbots can handle complex tasks, keeping conversations simple is important. Use clear, straightforward flows to avoid overwhelming users. 

Start with a friendly greeting, ask basic qualifying questions, and guide them through the next steps.

Turn visitors into leads—explore Odin AI with a free demo!

Recommended Reading
Create Custom Chatbots: A No Code Solution by Odin AI

Try Odin AI: The Best Chatbot for Lead Generation

Odin AI lead generation

 

Odin AI stands out as the most comprehensive lead generation chatbot solution. With its advanced AI capabilities, CRM integration, and real-time analytics, Odin AI guarantees that every potential lead is captured and qualified efficiently.

Our platform helps boost conversion rates and enhance the overall customer experience. 

Odin AI’s ability to handle complex conversations and automate follow-ups makes it a valuable tool for sales teams that nurture high-quality leads.

Start transforming your lead generation strategy—book a demo with Odin AI today!

Have more questions?

Contact our sales team to learn more about how Odin AI can benefit your business.

FAQs About the Best Chatbot for Lead Generation

Yes, chatbots have proven highly effective for lead generation by engaging visitors in real-time, capturing contact details, and automating the lead qualification process. They help businesses increase conversion rates by providing immediate responses and guiding users through the buying process.

Yes, ChatGPT can be integrated into a chatbot for lead generation. With its natural language processing capabilities, it can engage users in personalized conversations, capture their information, and help qualify them as leads for your sales team.

To use chatbots for lead generation, set them up to ask visitors qualifying questions, capture their information (e.g., email, phone number), and guide them through relevant product/service recommendations. Integrating the chatbot with your CRM allows the sales team to follow up on qualified leads.

The best platform for lead generation depends on your business needs. Popular platforms like Odin AI, Tidio, and Intercom provide robust features for automating lead capturing and qualification. Each platform offers different capabilities, including CRM integration and real-time analytics, to improve lead generation strategies.

Chatbots qualify leads by asking targeted questions about the visitor’s needs, preferences, and timeline. Based on the responses, the chatbot can categorize leads into different tiers (e.g., high intent vs. low intent) and pass qualified leads to the sales team for further engagement.

Yes, many lead generation chatbots, including Odin AI, support multiple languages. This allows businesses to engage with customers in their preferred language. This expands the chatbot’s reach globally and increases its effectiveness in capturing leads across different regions.

Chatbots improve customer engagement by providing instant, real-time assistance. They can answer queries, recommend products, or schedule demos, which keeps visitors engaged longer and increases the chances of capturing leads. Personalized interactions also help to build trust and improve conversion rates.

Yes, many chatbots, including Odin AI, offer seamless integration with CRM systems. This guarantees that the leads captured by the chatbot are automatically stored in your CRM. This allows for more efficient lead tracking and follow-up by your sales team.

Yes, chatbots can be used to nurture leads after capturing them. Through automated follow-ups, chatbots can send reminders, provide additional product information, or offer personalized recommendations to keep leads engaged and guide them through the sales funnel.

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