Best Chatbot for Lead Generation: 10 Tools and Platforms

Are you capturing all the potential leads visiting your site, or are some slipping away unnoticed?

Lead generation chatbots have become one of the most efficient tools for turning website visitors into leads by helping businesses get more high-quality leads without manual effort.

This lead generation chatbot guide will walk you through chatbots for lead generation and explore the top solutions and strategies for optimizing lead generation efforts.

We will also show how Odin AI’s chatbots can improve lead capturing processes, integrate with CRM systems, and provide personalized customer interactions.

Boost your lead generation with Odin AI—book a demo today!

What is a Lead Generation Chatbot?

A lead generation chatbot is an AI-driven tool designed to interact with potential customers on websites, social media, and messaging apps. The chatbot captures their contact details and qualifies them as leads.

Unlike traditional forms of lead capture, like static forms, lead generation bots use natural language processing (NLP) and conversational AI to understand user input. 

Their responses feel more human and relatable, so potential customers are more likely to engage.

A lead generation chatbot can also work 24/7 so your sales and marketing team can receive qualified leads to fuel your lead generation strategy. This immediate and personalized engagement can significantly boost your conversion rates.

Let’s say a visitor lands on your real estate website. Instead of filling out a long form, they can engage in a quick conversation with a chatbot. The bot could:

• Ask them about their preferences (e.g., budget, location, property type)

• Qualify the lead based on their responses

• Guide them to schedule an appointment with a sales representative

Capture more qualified leads with Odin AI—schedule a demo now!

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10 Best Lead Generation Chatbots for 2024

Choosing the right lead generation chatbot can improve your business’s ability to capture and qualify leads efficiently. A well-designed chatbot for lead generation enables businesses to engage prospects more effectively so no valuable leads are missed.

Here, we present the top 10 lead generation chatbots for 2024. Each of these chatbots is crafted to improve customer engagement and streamline the lead generation process. 

1. Odin AI

Odin AI offers advanced AI-driven conversations for automating marketing tasks that support lead-capturing and lead-qualification processes.

Its seamless integration with CRM systems allows leads to be followed up efficiently by providing real-time analytics. With these features, businesses can monitor user behavior and optimize their lead generation strategies accordingly.

With Odin AI’s integration with Salesforce, companies can also streamline the entire lead management process so no leads slip through the cracks. Odin AI’s focus on natural language processing (NLP) ensures personalized and engaging interactions.

One of Odin AI’s key differentiators is its ability to scale across different industries, from eCommerce to SaaS, while maintaining a high level of service quality. 

Its multilingual support also helps businesses operating in diverse regions engage users in their preferred language.

Key features of Odin AI:

• Advanced NLP and AI-driven interactions

• Seamless CRM integration

• Real-time analytics

• Multilingual support

• Automated follow-up sequences

Odin AI’s pricing plans start at $79/seat/month, suitable for small teams and individuals looking to implement AI solutions. A custom plan is available for large corporations and enterprises.

Ready to transform your lead generation strategy? Book a demo with Odin AI today!

2. Tidio

Source: Tidio.com

Tidio is a chatbot solution that combines live chat, email marketing, and chatbot functionality into one platform. It offers a customizable chatbot that’s easy to set up for small to medium-sized businesses. 

With AI-driven conversations, Tidio’s lead generation chatbot can qualify leads, engage users in real time, and streamline sales processes.

Tidio’s integration with eCommerce platforms like Shopify and WooCommerce also makes it suitable for online stores that need real-time customer engagement. 

The chatbot’s simplicity and flexibility support lead capture without the need for a dedicated technical team.

Pricing:

• Free: This option is suitable for new businesses looking to start with basic customer service, including live chat, ticketing, and social media integrations. It is limited to 50 handled conversations.

• Starter: $29/month—This plan includes basic analytics, a live visitors list, operating hours, and live chat support, with up to 100 conversations handled.

• Growth: $59/month – Includes advanced analytics, up to 2,000 handled conversations, Tidio power features, permissions, and the option to remove Tidio branding.

• Plus: $749/month – This plan offers custom branding, multisite support, departments, multilingual capabilities, and Open API integration.

3. Intercom

Source: Intercom.com

Intercom provides a suite for customer engagement, which features a lead generation chatbot specifically designed to capture and qualify leads effectively.

The platform combines live chat with automated conversations so businesses can scale their customer support and lead qualification efforts.

Pricing:

• Essential: $39/seat/month—This plan is designed for individuals, startups, and small businesses looking for a basic customer support plan. It includes features like live chat support and ticketing.

• Advanced: $99/seat/month – Provides powerful automation tools and AI features, ideal for growing support teams that need to manage more complex customer service workflows.

• Expert: $139/seat/month – Best suited for large support teams that require collaboration tools, security features, and advanced reporting capabilities.

4. Botsonic

Source: Botsonic.com

Botsonic is a no-code chatbot builder that is suitable for small businesses or startups looking to improve their lead generation strategies without a technical team. 

The platform supports personalized engagement with website visitors with customizable flows and AI-powered conversations.

Pricing:

• Starter: $19/month—Includes 1 team member and 1,000 messages per month. It also comes with one chatbot, 10M uploaded characters, three agentic actions, and apps and integrations like WhatsApp, Facebook Messenger, and Zapier.

• Professional: $49/month – Includes 2 team members and 3,000 monthly messages. Offers 2 chatbots, 50M uploaded characters, 5 agentic actions, and access to GPT-4.0 models. Integrates with WhatsApp, Facebook Messenger, and WordPress.

• Advanced: $299/month – Includes 5 team members and 12,000 monthly messages. Offers 100M uploaded characters, 5 workflows, and 10 agentic actions. Includes advanced features like unlimited sitemaps and dedicated support for one month.

• Enterprise: Custom Pricing – Includes a custom number of team members, chatbots, messages, and more.

5. Landbot

Source: Landbot.io

Landbot is an AI chatbot generator with a drag-and-drop interface. Users can build custom chatbots even without coding expertise. It’s suitable for companies looking to set up chatbots quickly and start capturing leads immediately. 

The platform’s multilingual capabilities also support businesses that operate globally.

Pricing:

• Sandbox: Free Forever – Designed for individuals just getting started with chatbots. Includes 100 chats per month and 1 seat.

• Starter: $45/month – Ideal for individuals and small businesses looking to use chatbots on websites and Facebook Messenger. Includes 500 chats, 20 AI chats, and 2 seats.

• WhatsApp Pro: $220/month – Best for businesses that need enhanced communications on their website, Facebook Messenger, WhatsApp, and API. Includes 2,500 chats, 50 AI chats, 1,000 WhatsApp service chats, and 3 seats.

• Business: Starting at $450/month – Tailored for enterprises needing chatbot solutions for web, Facebook Messenger, WhatsApp, API, and priority support. Includes custom chats, 100 AI chats, custom WhatsApp service chats, and 5 seats.

6. Tars

Source: Hellotars.com

Tars is a conversational landing page chatbot suitable for businesses focused on generating leads directly from landing pages. It uses pre-built templates that are designed to optimize for conversions. 

With this feature, Tars is suitable for marketing teams looking to boost engagement.

Pricing:

• Starter: Free – Powered by Visual Composer, ideal for individuals looking to get started without any initial costs.

• Freelancer: $19 – Comes with 6 months of support, perfect for freelancers or small businesses needing basic tools and assistance.

• Agency: $69 – Designed for agencies, offering enhanced features and support to help you love Pillar as much as the team does.

7. Instabot

Source: Instabot.io

Instabot is an AI chatbot software that provides businesses with deep insights into user behavior and preferences. 

This data-driven approach facilitates a better understanding of potential leads and improves the overall lead qualification process. The platform also offers analytics tools to measure performance and optimize chatbot interactions.

Pricing:

• Base: It allows you to automate your lead qualification for as low as $70/month.

• Standard: Book meetings and chat live with users for $199/month.

• Advanced: Access custom integrations and developer tools for $449/month.

• Enterprise: Get large-scale implementation with white-glove service through custom pricing.

8. HubSpot Chatbot

Source: HubSpot.com

HubSpot’s chatbot integrates directly with the HubSpot CRM, which makes it easy to capture leads and nurture them through the marketing funnel. The platform also provides a free chatbot builder. 

Businesses can create personalized experiences that align with their broader sales and marketing strategies.

Pricing:

• Free Tools: Foundational tools for up to 2 users with no credit card required. Includes free marketing, sales, service, content, operations, and commerce tools.

• Starter Customer Platform ($20/month/seat): Essential marketing, sales, service, content, and operations software. Includes Marketing Hub Starter (with 1,000 marketing contacts), Sales Hub Starter, Service Hub Starter, Content Hub Starter, Operations Hub Starter, and Commerce Hub.

9. Collect.chat

Source: Collect.chat

Collect lets users add a chat form to their website from a library of pre-built lead generation templates. It’s designed for small businesses looking to capture leads without a steep learning curve. 

With its integration options, users can automate the transfer of leads into their CRM for a more efficient handoff to the sales team.

Pricing:

• Free: Unlimited bots, 50 monthly responses, includes basic features like responses & insights and appointment booking.

• Lite ($24/month): Unlimited bots, 500 responses per month, includes responses & insights, appointment booking, and logical jumps.

• Standard ($49 USD/month): Unlimited bots, 2,500 responses per month, includes all features in Lite, webhook integration, logical jumps, and notification email routing.

• Plus ($99 USD/month): Unlimited bots, 5,000 responses per month, includes all Standard features, native 3rd party integrations, and enhanced support options.

10. Chatfuel

Source: Chatfuel.com

Chatfuel is a chatbot platform for building bots on Facebook Messenger and other instant messaging apps. It’s suitable for businesses that rely heavily on social media for lead generation. 

With its AI-driven conversation features, Chatfuel can qualify leads and provide instant assistance to improve overall conversion rates.

Pricing:

• Business: From $19.99/month – Includes 1,000 conversations per month (extra conversations at $0.02 each). Offers channels like direct messages, click-to-ads, posts, and stories. Key features include live chat, shared inbox, chatbot automation (including ChatGPT), and audience segmentation

• Enterprise: From $300/month – Tailored plan with priority support and a dedicated bot builder specialist. Includes everything in the Business plan, plus personal account management, 10 free hours of bot-building services, and bulk pricing options

Experience AI-driven lead generation—try Odin AI’s demo today!

Why Lead Generation Chatbots Matter for Business Growth

Lead generation chatbots play an important role in driving business growth by automating the lead generation process and increasing the efficiency of lead capture. 

A lead generation chatbot doesn’t just gather contact details; it also qualifies leads so your sales team focuses on the most promising opportunities.

Here’s why a lead generation chatbot is important for your businesses:

Increase Conversion Rates

A lead generation chatbot can engage with potential customers immediately by reducing the chances of them bouncing from your site. 

By starting a conversation at the right time, a lead generation chatbot can help capture more potential leads. This proactive engagement is often more successful than traditional lead capture methods.

Lower Cost Per Lead

A lead generation chatbot can reduce the overall cost per lead by automating the process of capturing and qualifying leads. 

Traditional lead generation often involves human agents, which is time-consuming and expensive. 

With a chatbot, these interactions are automated, which saves both time and resources. A lead generation chatbot works 24/7 and can capture leads even when your team isn’t available.

Better Customer Engagement

Lead generation chatbots provide personalized customer experiences by responding to visitors in real time. 

Through natural language processing, a lead generation chatbot can adjust its conversation flow based on user input so that each interaction feels unique and relevant. This improves the user experience and increases engagement with high-intent leads.

Let Odin AI automate your lead generation—book a demo today!

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Methods and Techniques for Implementing Lead Generation Chatbots

Implementing a lead generation chatbot effectively requires using the right methods and automation techniques. 

Below are key approaches to help your lead generation bot capture and qualify leads efficiently while improving overall engagement and sales processes.

AI-Powered Chatbots

AI-powered chatbots use natural language processing (NLP) to engage users in dynamic, human-like conversations. A lead generation chatbot can adapt to various user inputs and provide more natural and personalized interactions.

Rule-Based Chatbots

Rule-based chatbots follow predefined rules and scripts to guide users through specific tasks. They are typically used for structured conversations such as:

• Gathering contact details

• Booking appointments

• Answering frequently asked questions

These structured interactions make rule-based chatbots ideal for lead generation bot scenarios where clear, predictable responses are needed to efficiently capture and qualify leads.

Hybrid Chatbots

Hybrid chatbots combine the capabilities of AI-powered and rule-based bots. They offer flexibility by handling both dynamic conversations and structured queries so businesses can generate leads more effectively.

This makes them highly effective for various lead generation scenarios.

Automated Lead Qualification

Chatbots can automate the process of qualifying leads by asking questions related to the user’s:

• Needs

• Budget

• Timeline

These lead generation bots can determine whether a lead is worth passing to the sales team based on predefined criteria so the team can focus their sales efforts on high-quality prospects.

Automated Follow-Up

After the initial interaction, lead generation chatbots can send follow-up messages or emails automatically. 

This feature allows potential leads to remain engaged and nurtured through the sales funnel, which improves lead conversion.

Real-Time Notifications

Chatbots can provide real-time alerts to sales teams when high-quality leads are captured. This enables prompt follow-up, which increases the chances of conversion and enhances overall lead generation strategies.

Clearly Defined Goals

Before implementing a chatbot for lead generation, it’s important to define clear objectives. 

Are you aiming to increase user engagement, capture more leads, or qualify potential customers? Setting these goals helps design a more effective chatbot.

Optimization for Different Platforms

To maximize lead generation, lead generation chatbots should be optimized for use on:

• Websites

• Social media platforms

• Messaging apps

This allows you to meet your customers wherever they are most active.

Use Simple Conversation Flows

While AI chatbots can handle complex tasks, keeping conversations simple is important. Use clear, straightforward flows to avoid overwhelming users. 

Start with a friendly greeting, ask basic qualifying questions, and guide them through the next steps.

Turn visitors into leads—explore Odin AI with a free demo!

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Try Odin AI: The Best Chatbot for Lead Generation

Odin AI stands out as the most comprehensive lead generation chatbot solution. With its advanced AI capabilities, CRM integration, and real-time analytics, Odin AI guarantees that every potential lead is captured and qualified efficiently.

Our platform helps boost conversion rates and enhance the overall customer experience. 

Odin AI’s ability to handle complex conversations and automate follow-ups makes it a valuable tool for sales teams that nurture high-quality leads.

Start transforming your lead generation strategy—book a demo with Odin AI today!